Summary:
Small businesses are the backbone of our communities, fostering connections, creating jobs and keeping local economies thriving. Join us in taking a moment to celebrate these businesses this Small Business Saturday, and every other day of the year.
Would you be surprised to learn that 99.9% of American companies are considered small businesses? It’s true! Out of the 33.2 million businesses in the U.S., 33,185,550 are owned and operated by our neighbors, friends and family members right here in our communities.
Small businesses are much more than just places to shop, eat and catch up on what’s happening in our neighborhoods. They create jobs, bring people together and keep our local economies thriving.
That’s why Small Business Saturday is so important. Held on the Saturday after Thanksgiving, it’s a day to recognize and support all of the small business owners who work so hard to make our neighborhoods unique and vibrant.
Small businesses keep our communities connected
There’s a different atmosphere when you walk into small, locally owned businesses. These aren’t faceless corporations. They’re the person behind the counter at your favorite coffee shop that knows your order and has it ready and waiting before you walk in the door.
They’re the hardware store that sponsors the local little league team and always knows exactly what you need based on the weird sound your washing machine is making (and doesn’t judge you for trying to explain by imitating that noise). They’re the boutique that holds new arrivals in your size that they think you’ll like based on your style.
Small businesses offer more than goods and services—they provide a sense of connection and belonging. They’re the places and people that make our neighborhoods ours.
Whether it’s the local diner where regulars gather or the bookstore that always hosts fun community events, these businesses foster relationships and strengthen the bonds that make our communities feel like home.
So we keep them connected
At Windstream, we’re proud to stand alongside small businesses as they grow and evolve. Whether it’s providing reliable fiber internet to power their daily operations or contact center solutions to keep them connected with customers, we’re here to do our part to help them achieve their dreams.
Our goal is to make sure these businesses have the tools they need to focus on what matters most: their customers and their communities—because they’re our communities too.
So this Small Business Saturday, let’s show our local businesses some love. Shop local, spread the word, and support the small businesses that make our communities great—not just for the holidays, but all year long. To all the small business owners out there—thank you for everything you do. Windstream is proud to be your partner and help your business thrive.
